ICA Specialized Credential: AI for Product Strategy

ICA Micro-credential: AI for Product Strategy

Remote Live Instructor-Led Interactive Micro-Credential Training Duration: 2-4 hours Languages: English / Putonghua / Cantonese Choose one of the training options below:

Workshop Description

Turn AI Insights into Strategic Product Decisions

Build your strategic edge with AI. Practice using AI tools to uncover opportunities, evaluate initiatives, and craft strategies that align with business goals. Spot Trends and Opportunities – Interpret AI-generated insights to inform product direction. Shape Strategy with AI– Use AI to identify challenges and propose product initiatives. Prioritize with Confidence – Apply frameworks that combine AI insights with human judgment. You’ll walk away with tangible strategy artifacts and a clear understanding of how to integrate AI into product strategy responsibly.

Audience

Individuals who are responsible for shaping product direction and aligning product outcomes with business strategy. Professionals in product manager, product director, portfolio manager, strategy consultant, and innovation lead roles who want to leverage AI tools to enhance strategic thinking and decision-making.

Learning Outcomes

By the end of this workshop, participants will be able to: Interpret AI-generated insights from market, customer, and competitor data to identify key trends, risks, and opportunities Use AI analysis tools to identify challenges and propose product initiatives, assessing relevance, feasibility, and business alignment Prioritize product initiatives using structured frameworks enhanced by AI-generated data and human analysis Create strategic summaries connecting initiatives to company vision with AI-sourced benchmarks and success metrics Explain AI’s role in strategy and draft ethical guidelines for responsible AI use in strategic decision-making

Prerequisites

RECOMMENDED PREREQUISITES – General knowledge of generative AI or completion of AI training such as Foundations of Artificial Intelligence (ICP-FAI). Completion of Agile Product Management (ICP-PDM) or equivalent product knowledge.

Professional Development Units (PDUs)

Professional Development Units (PDUs) Attendees may be eligible to apply for 4 PDUs toward their continuing education requirements with the Project Management Institute (PMI) for PMP®, PgMP®, and PMI-ACP® certifications.

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